Known as the Father of Market Invention, Adam Vasquez is the first to fully identify and describe the process of Market Invention. He has used the law of Market Invention to generate nearly $100 billion in market value for his clients in North America, Europe, and Asia. A highly sought-after consultant, business speaker, and executive coach, Adam has 20 years of experience in business management, sales, marketing, digital, and strategy. He’s worked as a consultant to giants like General Motors, Hershey’s, Bank of America, Altria, Avaya, Tyco, the US Department of Defense, the US Department of Homeland Security, and the US Patent & Trademark Office.
Adam is sick of seeing entrepreneurs and businesses struggle while a few big companies grip their markets in a stranglehold. His mission is to bring the powerful paradigm of Market Invention to entrepreneurs and second place companies who have the desire to be number one. He wants to see more change at the top with widespread wealth and genuine value added to the world, and he has proven that the process of Market Invention is the only way.
Adam is a member of several non-profit boards and regularly donates his time and money to startups focused on changing humanity for the better. He is also the founder of Merit, the world’s leading Market Invention company, where he currently serves as the company’s CEO.